Website Contract in Context, to be released on 23 March, fills a gap in the market for legal advice for small businesses setting up or extending their online presence. In conjunction with SEO Contract in Context, which is available as a free resource, small businesses will have an effective alternative to consulting specialist lawyers at hourly rates in excess of £250 per hour, buying a contract template, or not seeking independent advice when commissioning websites, or engaging internet marketing consultants. These transactions are complex and significant to the future success of their business, and the In Context products from Azrights are an invaluable resource to help ensure their projects succeed.
Continue reading Legal Big Bang and Dawn of a New Era in Law – Azrights Introduce Latest Online Product, “Website Contract in Context”
Shireen Smith describes why Trade Marks are important in helping to protect your brand and the best way to go about registering one.
In this video, Shireen Smith dicsusses how ther are a variety of strategies for protecting the rights in your logo or design, from trademark registration to design registration and copyright statutory declarations.
SEO Contract in Context fills a gap in the market for legal advice for small businesses using the internet for marketing. The current choices are either to consult specialist lawyers at hourly rates in excess of £250 per hour, buy a contract template, or do nothing. Most small businesses currently opt to do nothing, and do not take any independent advice at all when commissioning websites, or engaging internet marketing consultants, despite the fact that these transactions are complex and significant to the future success of their business
Continue reading Press Release: SEO Contract in Context Product – A Radical Alternative to Traditional Legal Services for Business on the Internet
Shireen Smith of Azrights Solicitors will be giving a teleseminar on the 26th of January at 5.00pm GMT. To register please click here: Top Tips to Take Control of your Internet Marketing.
This video provides insight into developing a domain name management policy and strategy to provide maximum protection to brand owners, while reducing the online risks.
Continue reading Is Your Domain in Your Domain?
This video looks at the importance of choosing the right name for your business or product, and the role of trademarks, in order to stand out from the competition and ensure your use of the name cannot be challenged, thereby incurring potentially significant costs.
To see the video you need Windows Media Player, RealPlayer or similar.
Continue reading Trademarks and Brand Names
What is a brand?
‘Brand” is a much bandied about term nowadays, originating from the days when animals were burned with a branding iron to indicate ownership of them.
In another chapter to this book I will be looking at the concept of branding in detail, but for now suffice to say that a brand is what distinguishes one product or service from another.
The law protects certain elements of brands, such as names, and logos, through intellectual property rights. In this chapter I am focusing on registered trade marks and domain names.
Continue reading How Web 2.0 Changes the Rules of Brand Protection and Brand Promotion Chapter 1 – Brands: Trade Marks, and Domain Names