Posts Tagged ‘brand reputation’

Your Reputation Online

As one of Charmian Ingram’s recent pupils I was the invited speaker today at this month’s City Speakers lunch.  She had managed to secure the British Library’s Business and IP Centre as the venue, and there was a good turn out.  Charmian’s events are popular as the format of a speaker imparting some knowledge interspersed [...]

McDonalds opposes McSweet’s trade mark application

An established trader in USA has been selling pickled goods under the name McSweet for a number of years. However, as soon as he filed an application for a trade mark at the USPTO McDonald’s opposed the registration on the grounds that the mark was confusingly similar to the McDonalds brand reported here by the [...]